Fizzback™ CEO, Rob Keve, was recently named one of the 50 most influential people by Mobile Today magazine. The Power 50, which is published yearly, is a selection of the 50 people who have had most influence in key areas of the UK mobile industry. Through this award, Mobile Today recognises Fizzback’s impact on the industry in the last year providing value for both clients and customers alike. Rob Keve joins industry leaders such as Charles Dunstone, Ronan Dunne, Vittorio Colao and Lance Batchelor in the list.
Fizzback is rapidly becoming the platform of choice for retailers and operators to gain vital insight into their customers’ top-of-mind thoughts during noteworthy interactions with their products and brands. With clients such as Phones 4u, The Carphone Warehouse and T-Mobile, Fizzback™ provides an unparalleled platform that reaches out to the majority of mobile purchasers in the UK. The system’s advanced technology and detail of analysis allows Fizzback™ to track satisfaction across all retail channels, customer service and billing. And with response rates ranging between 25 and 40 percent, Fizzback has proved extremely popular with consumers who often remark positively about being able to give feedback so easily.
“I’m thrilled to be included in such a prestigious list. I see this award as a recognition of the hard work the whole Fizzback™ team has put in and a testament to the outstanding value that we are committed to provide for our clients” said Keve.
About Fizzback
Fizzback helps brands to engage with their customers. The Fizzback™ service solicits instant customer feedback at the point of experience and employs a unique artificial intelligence engine to understand the nature, sentiment and tone of comments. Tailored responses are generated and delivered in real-time, driving meaningful conversations. Relevant staff are intelligently alerted, enabling companies to resolve customer issues quickly, and an interactive dashboard, including KPIs and verbatim customer feedback, helps senior management drive their business by voice-of-customer.
Fizzback™ is being used by companies determined to innovate and differentiate themselves through a superior customer experience. In practical terms it is like being able to walk the shop floor 24/7, listening to what your customers are saying and acting upon their insights.
Headquartered in London, Fizzback is privately owned and backed by Advent Venture Partners.
Contact: 0845 067 1000








